Committed But Not Attached In Your Direct Sales Business

frustrated-woman-phoneDisappointment is a way of life for direct sellers. You walk into a home party or a sponsoring interview with great hopes and expectations, do your absolute best, and sometimes (many times), the outcome isn’t what you thought it would be. That’s the reason I’ve learned to be committed but not attached in my business, especially in the past few years. I’m 100% committed to delivering the greatest possible value in every interaction I have, and to making sure my clients and customers have as much information as they need to make a decision about working with me or making a purchase from me. That’s something I can always control. And I’m 100% not attached to their decision, because that’s something I absolutely can’t control.

 

This is a concept I learned from one of my mentors several years ago, and it’s come home to me in a huge way this week. Let me share.

 

Last week I launched my brand new Direct Sales Success Blueprint and Direct Sales Accelerator Coaching Programs with a free webinar. These are more expensive programs than I normally offer so I knew I wouldn’t sell the volume of programs I normally do. During the free webinar I did to launch the program, I told the participants that I was completely committed to making sure they walked away with enough information to make an informed decision about the programs (and some great, actionable information for their businesses as well), but that I was not at all attached to whether or not they said yes. I knew I was attracting exactly the right people to be a part of these programs and I also trusted that I wouldn’t have to talk anyone into anything. If it was right, they’d know it. If it wasn’t, they’d know that too.

 

Some of you may know that I had to do the free webinar from the hospital where my husband had been admitted. It wasn’t ideal, but I made it work. We spent 8 days in the hospital, including a big surgery for him and the recovery around that. I’m telling you this to underscore the absurdity of something else that happened to me while we were in the hospital. (Stick with me here. This does relate to the point of this post).

 

I apparently applied online for something called the National Association of Professional Women (although to be honest, I don’t remember doing this or when I did it. I took their word for it). They contacted me a few  weeks ago and asked to “interview me to complete my application.” They left a message and with all that’s been going on in my life, I hadn’t had a chance to return the call. While we were waiting for my husband’s 8 hour surgery to end, a woman named Stacey called me on my cell phone. I shared that she had called at a pretty bad time and why. Without even missing a beat, she asked if she could “interview” me to complete my application. I figured it would pass the time and agreed. Then she began asking me a series of questions about my business.

 

It became apparent to me quickly that Stacey wasn’t really interested in (or even listening to) my responses. She clearly had a script and was just waiting for this “interview” part to be over so she could get on with it. I started to get that sick feeling in the pit of my stomach (you know the one, when you feel like someone’s about to try to talk you into buying something you don’t really want). Sure enough, about 10 minutes into the “interview,” she began to pitch all the benefits of their “free” membership to me. Then she shared how I could get the “free” stuff by joining their platinum membership level. I listened politely and when she asked how I’d like to pay for my brand new membership (without even asking if I was interested in actually buying it), I told her I was not in a position to make an investment in any sort of membership at present. I reminded her that I was in the hospital with my husband and that he had Stage IV cancer. It wasn’t a good time, as I was sure she understood.

 

Then the fun began. Obviously working from a script, Stacey started to employing every trick I’ve ever learned about sales to leverage me to join her program. She offered lower priced membership options, reiterated again and again the many benefits I couldn’t afford not to take advantage of, and generally refused to take no for an answer. The one thing she didn’t do was consider, even for a moment, what I wanted. I told her clearly I wasn’t going to make an investment in her membership. My life was too uncertain at present (remember, MY HUSBAND HAS CANCER!). That still wasn’t enough. I finally ended up telling her I hated to be rude but I was hanging up now. And that’s what I did.

 

Here’s the thing.  After I hung up and said out loud to myself (I actually talk out loud to myself a lot. Don’t judge.), “I would NEVER consider being a part of an organization that employs those tactics to get members to enroll. EVER!” The contrast between my experience with Stacey and the experience I know I offer prospective customers or clients whenever I made an offer was glaring. And it made me glad that I have the philosophy I do about “sales” within my own company.

 

That being that I’m committed but not attached. It’s been such an incredible experience coming from that perspective and it’s renewed my commitment to the concepts I teach around our industry and a new way of working your direct sales business. The old ways of leveraging people to do something they may or may not want to do don’t work any more. I know that for a fact and experienced it first hand in the waiting room of the University of Washington Medical Center Surgical Ward last week.

 

So what about you? Are you attached to the outcome with your customers, hosts, and representatives? What if you let go of that and became committed instead to what’s best for them? Just imagine, for a moments, how much better that would be for them and for you!

 

Grab your complimentary copy of my “Book Yourself Solid In The Next 30 Days” roadmap. It’s yours for free when you subscribe to my mailing list. Already a member of the list? My system won’t add you twice, so go ahead and grab the roadmap anyhow. Click here to grab your roadmap now!

 

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Julie Anne Jones is direct sales corporate consultant, coach, and trainer, and the CEO of Julie Anne Jones, Inc. She is known for her authentic and easy-to-use scripting and specializes in specific language and tools for success in direct sales. To learn more about Julie Anne and her products and services, and to read her weekly blog posts, visit her at www.julieannejones.com.

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Your Direct Sales “What” “Why” & “How”

Define YourWhen I work with my individual clients, defining their “why'” is a crucial part of our beginning work together because, as I tell them, until you really are clear about why you’re in business, all of the success tools in the world aren’t going to support you in succeeding. Your “Why” truly fuels the rest of your business because it motivates you and gives you a very clear reason to push through, even when it’s hard. Without it, your “had enough meter” could easily break and you’ll find yourself quitting.

 

I found an exercise I got years ago in coaching school that I thought might support you in figuring this out for yourself. It’s a simple, fill-in-the-blanks sentence that helps you define your personal vision. Here it is:

 

“My purpose in ____ is to_______in a way that________so that_______”

This gives you the “what”, “how” and “why” of our own personal vision. Let me share my own example with you.

 

My purpose in being a direct sales trainer and mentor is to support as many enlightened direct sellers as I can in achieving success in a way that allows me to maintain the freedom and joy in my own life so that I can make a living doing what I love, change the world in this small way, and live the blessing I believe I was born to offer to the world.

 

Get it? First you’re naming your what (what is it you’re either doing or want to be doing), then you’re sharing your how (as in how will this impact you and your life), and finally looking at why it’s important to you (by defining exactly why you’re doing the what and how).

 

So, following my example above, take a few moments and see if you can fill in the blanks in the above sentence. It might not be as easy as it looks, so just sit with it and be patient. The answers might not only surprise you, but change the way you actually “do” your business.

 

Grab your complimentary copy of my “Book Yourself Solid In The Next 30 Days” roadmap. It’s yours for free when you subscribe to my mailing list. Already a member of the list? My system won’t add you twice, so go ahead and grab the roadmap anyhow. Click here to grab your roadmap now!

 



WANT TO USE THIS ARTICLE IN PRINT OR ONLINE?

You may, as long as you do not alter it and include the following information (with active links as appropriate):

Julie Anne Jones is direct sales corporate consultant, coach, and trainer, and the CEO of Julie Anne Jones, Inc. She is known for her authentic and easy-to-use scripting and specializes in specific language and tools for success in direct sales. To learn more about Julie Anne and her products and services, and to read her weekly blog posts, visit her at www.julieannejones.com.

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Video Blog Post: Using Mobile Technology in Your Direct Sales Business

I made a video blog post on my trip to Portland last month. It’s all about how I use technology when I’m on the run (which is almost all the time). There may be a few things here you haven’t considered, and I’d love to know your ideas as well.

Grab your complimentary copy of my “Book Yourself Solid In The Next 30 Days” roadmap. It’s yours for free when you subscribe to my mailing list. Already a member of the list? My system won’t add you twice, so go ahead and grab the roadmap anyhow. Click here to grab your roadmap now!



WANT TO USE THIS ARTICLE IN PRINT OR ONLINE?

You may, as long as you do not alter it and include the following information (with active links as appropriate):

Julie Anne Jones is direct sales corporate consultant, coach, and trainer, and the CEO of Julie Anne Jones, Inc. She is known for her authentic and easy-to-use scripting and specializes in specific language and tools for success in direct sales. To learn more about Julie Anne and her products and services, and to read her weekly blog posts, visit her at www.julieannejones.com.

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