Increase Your Party Sales Average With One Simple Change

Woman-moneyI’m going out on a limb today. I’m blogging about the most controversial topic about which I train. I can just about guarantee, today’s post is going to challenge the way you’ve “always done it.” All I ask is that you read all the way to the end before you make a decision about whether this will work for you.

 

Deal? Great!

 

Here’s the secret to increasing your sales average by $500.00 or more per party; close your party the night of the party. (Remember, change is good…keep breathing ). I’m going to share some selfish reasons why this is a great idea in a moment. First, I want you to ask yourself a question.

 

When you hold your party open, for whom are you holding it open? (Nope, not the host). You’re holding it open for the guests who didn’t bother to show up to support the host on the night of your party. That’s like saying to those guests who did show up (possibly making a sacrifice to do so), “You’re not as important to us as those people who didn’t bother to show up tonight, so you can just WAIT for your products!” Ouch! Let that sink in for a moment. Is that really the message you want to be sending your guests at the party?

 

When I attend a home party, nothing bothers me more than having to wait to get my products because the party was held open for a week (or longer). I don’t feel valued by the host or the consultant, and it puts a bad taste in my mouth about the parent company (even though it’s in no way their fault).

 

Enough said. In my opinion, that alone should be reason enough for you to change this policy and start closing your shows the night of your shows. Just in case you need a little more convincing, here are some great, selfish reasons you may want to consider this:

  • Your orders will stop “walking out the door.” How often does a guest say “I need to check with my husband. I’ll take your catalog and call you with my order” and then never call you? If you tell the guests you’re closing the show that night, that guest is much more likely to order that night (and if she’s at all hesitant, you can share that she’s free to call you within 24 hours and cancel her order if she changes her mind – they never do, just for the record).

 

  • Your host order will often times be your largest order of the night. I always told my hosts to go through the catalog at least once a day for the week prior to their parties and fill up as many wish lists as they could with items they liked (I told them not to worry about whether or not they thought they could earn it or afford it – if they liked it, they needed to write it down). That way, when you sit down with your host to take her order, she’s been drooling over your catalog for a week. Once she’s done getting her free and 1/2 priced items, she’ll often say “Can I just buy the rest?” My answer was always “Sure, I’ll let you do that!”

 

  • If you let her wait even one day to close, you can kiss the above scenario goodbye. Why? She’s had some time to think about it, she’s sobered up (hey, parties are fun and we tend to “let our hair down”), her husband has said “No you’re not!” or she got the electric bill. You get the idea. Often she’ll be content to settle for just the free product and won’t even order the 1/2 price items. I’m telling you, if you’re waiting to close your parties (even for just 24 hours), you’re leaving money on the table!

 

  • You stop spending time chasing down hard to find hosts to close their parties. How many times do you hold the party open only to have the host show up a week later with few (or no) extra orders. Honestly, I bet it’s more than 75% of the time. And the hassle factor just isn’t worth that.

 

One final thing you need to know about this. You have to set your host up to get outside orders ahead of time. Simply let her know that you’re closing the party the night of the party so you can honor her friends who show up to support her by getting their products back to them as quickly as possible (and that’s exactly what I said) and that she’ll need to ask everyone who can’t make it to get their order to her or go on your website and order prior to the night of her party. Generally, I’ve found that people do what they’re told, so the greatest perk from this is that she shows up for her party with anywhere from $150.00 to $300.00 in outside order. How sweet is that!

 

Grab your complimentary copy of my “Book Yourself Solid In The Next 30 Days” roadmap. It’s yours for free when you subscribe to my mailing list. Already a member of the list? My system won’t add you twice, so go ahead and grab the roadmap anyhow. Click here to grab your roadmap now!



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Julie Anne Jones is direct sales corporate consultant, coach, and trainer, and the CEO of Julie Anne Jones, Inc. She is known for her authentic and easy-to-use scripting and specializes in specific language and tools for success in direct sales. To learn more about Julie Anne and her products and services, and to read her weekly blog posts, visit her at www.julieannejones.com.

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Feeling Squeezed? That’s Not Necessarily A Bad Thing


Squeezed“After every storm the sun will smile; for every problem there is a solution, and the soul’s indefeasible duty is to be of good cheer.”
~ William R. Alger

 

When I first started my speaking business, I relied heavily on one-on-one coaching clients to supplement my speaking revenue (which was understandably not much in the beginning of my speaking career, before anyone really knew who I was). I am an ICF accredited coach and, while it’s not my passion, at that time it proved a great way to pay the bills while I built my speaking career. I consistently worked with anywhere from fifteen to twenty clients each week.

 

Then something strange happened. In one month, half of my clients quit. It wasn’t that they were dissatisfied, it just worked out that they were ready to move on without coaching, that our work together was done, or that they couldn’t afford to continue. Suddenly, I found myself wondering what the heck was going on and worse, how on earth I was going to pay my bills. My coaching business was literally “drying up” right before my eyes, and I had no idea why.

 

I was sharing my fear with a friend one day when she said something I’ll never forget. “Looks like God is opening up space in your life for something really big. Change is coming, so get ready.” I had no idea what that “something big” might be, but it made me look at that particular challenging situation differently. I was able to see that, while right now felt really challenging, there was surely a light at the end of the tunnel. Sure enough, within a few weeks, my phone started ringing off the hook with inquiries about my speaking services. Seems a leader with whom I was working had gone to her company’s executive summit, stood up in a room full of other executives, and raved about what a great live training I’d just done for her group. Now all of a sudden I was in demand. If I’d still had a full slate of coaching clients, it would have been impossible for me to meet the new demands on my time.

 

The quote at the top of this post may sound a little “pollyanna-ish,” but give me a second to elaborate. It’s the times in my life when I’m feeling the most overwhelmed that often end up being the ones I look back on with the most gratitude. Without fail, when things seem challenging or I’m facing change (which is never easy and which we as human beings tend to avoid whenever possible because it’s uncomfortable), it means something bigger and better is coming to me.

 

Nature uses a birth canal to bring forth new life in mammals. If you’ve ever seen a brand new baby, you know often times they are so squeezed that their heads are misshapen. Butterflies must emerge from their cocoons by squeezing with all their might out of a small opening and into the air. They emerge completely exhausted, but the process of being squeezed literally wicks the moisture away from their fragile new wings and allows them to fly. If you help a butterfly by tearing the cocoon open, it will die. It must experience the stress of the change in order to evolve to the next level.

 

If you’re feeling squeezed right now, it is because something is seeking to be born in you. Growth and change is never easy, but is always fruitful and worth the work. And what I know for sure is that just knowing this, understanding that challenge never happens in a vacuum and that something better is on it’s way, changes the way you look at challenge in your life. The next time you’re frustrated by challenging circumstances you’re experiencing or you’re wondering why things are so difficult, stop and imagine exactly why you’re life is being altered. What are you making room for or moving toward?

 

Sometimes that can turn a challenge into an adventure. It might not make it any easier, but it definitely changes your mindset as you navigate each challenge on your way to your new (even if it is undetermined) destination.

 

Grab your complimentary copy of my “Book Yourself Solid In The Next 30 Days” roadmap. It’s yours for free when you subscribe to my mailing list. Already a member of the list? My system won’t add you twice, so go ahead and grab the roadmap anyhow. Click here to grab your roadmap now!



WANT TO USE THIS ARTICLE IN PRINT OR ONLINE?

You may, as long as you do not alter it and include the following information (with active links as appropriate):

Julie Anne Jones is direct sales corporate consultant, coach, and trainer, and the CEO of Julie Anne Jones, Inc. She is known for her authentic and easy-to-use scripting and specializes in specific language and tools for success in direct sales. To learn more about Julie Anne and her products and services, and to read her weekly blog posts, visit her at www.julieannejones.com.

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Action is the Key in Your Direct Sales Business

DSC_4802 CopyingI start out one of my live direct sales trainings with a story. It’s about a man who is very devout and believes in the power of prayer. He just has one simple prayer: “God, please let me win the lottery.” He prays that prayer every single day for five years. He doesn’t win. He keeps praying. He doesn’t win. He keeps praying.

 

Finally, at the end of the fifth year, he’s had it. He makes a declaration to God: “If I don’t win the lottery tonight, I’m done! I’ll go out and start spreading the news that you are NOT an awesome God and that you don’t answer prayers.” And suddenly, the heavens open up and he hears a booming voice say, “Help me out. BUY A TICKET!

 

It’s a funny story with a wickedly serious point. Most direct sellers follow a similar plan. They get lots of training, have great ideas and intentions, make to-do lists, even create schedules and make a business plan of some sort.

 

But here’s what I’ve noticed, first in my years as an active direct seller and subsequently as a direct sales trainer and coach. The difference between wildly successful direct sellers and those who are either mildly successful or fail is extremely simple. Successful direct sellers do all of the above, and then they do one more crucial thing.

 

They take action.

 

See, I told you it was simple. All of the great ideas, training, planning, and intentions in the world won’t bring you a hill of beans if you don’t DO SOMETHING with them. Some of the smartest, brightest, most mediocre people I know could be great if they just took action. Success takes effort. No matter how badly you want something, if you don’t actually act, unless you’re extremely lucky, you probably won’t get it.

 

And expecting it without taking action is like hoping to win the lottery without buying a ticket. You would never even consider doing something that crazy, right?

 

Not sure what action to take to move forward in your business? A few weeks ago, I wrote another post outlining the 5 action areas upon which you must focus in order to have success in your direct sales business. In case you missed that, you can access it here.

 

There are dozens of inspired (and inspiring) direct sellers who last month took SERIOUS ACTION and enrolled in my Direct Sales Success Blueprint program. A huge shout out to them. It was a major leap of faith for each and every one of them and I’m quite simply humbled by their commitment to themselves and their businesses and the part I get to play in helping them succeed. I know what’s coming for all of them through this program, as they continue to take action, and it gives me goose bumps.

 

In case you missed it and aren’t sure what the heck a Direct Sales Success Blueprint program even is, you can learn more here.

 

So what action will you take TODAY that will begin to move you toward the brilliant success you’ve been planning on achieving in your direct sales business?

 

What, exactly, will you do? (Feel free to share below. I’m dying to know!)

 

Grab your complimentary copy of my “Book Yourself Solid In The Next 30 Days” roadmap. It’s yours for free when you subscribe to my mailing list. Already a member of the list? My system won’t add you twice, so go ahead and grab the roadmap anyhow. Click here to grab your roadmap now!



WANT TO USE THIS ARTICLE IN PRINT OR ONLINE?

You may, as long as you do not alter it and include the following information (with active links as appropriate):

Julie Anne Jones is direct sales corporate consultant, coach, and trainer, and the CEO of Julie Anne Jones, Inc. She is known for her authentic and easy-to-use scripting and specializes in specific language and tools for success in direct sales. To learn more about Julie Anne and her products and services, and to read her weekly blog posts, visit her at www.julieannejones.com.

 

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