[shareaholic app="share_buttons" id="6871869"]

Two Simple Steps to A Successful Home Party

 

fun-party"Every time I go to work, I end up at a party!" I've seen this on countless e-mail signature blocks in my work with direct sellers. And it's absolutely true. You party for a living, which is really cool. I think it's why our industry is so huge. Who wouldn't want to do that? If you've been a direct seller for very long, however, you know it's not exactly that simple. It's easier than you might think, but there are some strategic things you have to do to make sure it really is a party when you go to work.

 

Create an Experience

 

First and foremost, you have to make sure you're creating an incredible experience for your host and her guests at every single party you do. There are some key components to that experience, including making sure you're intentional about what happens during that party and getting your guests involved. Most importantly, you have to make sure you're having fun at your party, because if you're not, I guarantee no one will.

 

Learn to Make the Sale

 

You also really need to make sure you're getting what you need from your parties, namely sales, bookings, and sponsoring leads. That comes from learning to sell during your parties. Please don't let this scare you. We all sell every day. If you've embraced the ridiculous belief that you just aren't good at sales, think about the last time you got your toddler to eat his peas or you changed your spouse's mind about where to go on vacation. If you're interacting with people, you're selling. Just get over that belief. The key is to learn how to do this in a way that makes everyone comfortable.

 

Ready for a fresh start in your direct sales business? Grab my "Direct Sales Starter Kit" to kick start your plan. It's yours for free when you subscribe to my mailing list. Already a member? My system won't add you twice, so go ahead and grab the starter kit anyhow. Click here to subscribe to my mailing list.

 


WANT TO USE THIS ARTICLE IN PRINT OR ONLINE?
You may, as long as you do not alter it and include the following information (with active links as appropriate):

Julie Anne Jones is direct sales corporate consultant, coach, and trainer, and the CEO of Julie Anne Jones, Inc. She is known for her authentic and easy-to-use scripting and specializes in specific language and tools for success in direct sales. To learn more about Julie Anne and her products and services, and to read her weekly blog posts, visit her at www.julieannejones.com.

Comments

comments

6 Tips for Becoming Better At Sponsoring

 

better-at-sponsoring

Maybe you're brand new to direct sales and have never sponsored another person into your business. Maybe you're a seasoned representative who's hit a sponsoring "dry spell." Or maybe you've just never really gotten the hang of this whole sponsoring deal. Regardless, if you're serious about working your direct sales business as a "real" business, building a thriving team is the key to success.

 

Here are my top 6 tips for becoming a better recruiter.

 

1. Know & Appreciate Yourself and Your Company

 

If you realize that you are one of the greatest things to come along since the invention of M&Ms or chocolate covered raisins, and you have an amazing direct sales business opportunity to offer someone, your perception changes. Get grounded in what makes you and your direct sales company special, unique, and great. And then fall in love with your company and your product and share that passion with others. This really is the key to sponsoring, in my opinion.

 

2. Learn About Sponsoring From a Sponsoring Expert

 

The easiest way to get over your fear of recruiting is to remove the confusion and common misperceptions surrounding it. As a direct sales trainer I recommend that you talk to your leader or a coach about what you are doing right and wrong and get some specific ideas about what you might change.

 

3. Have Fun

 

Whether you are an introvert or an extrovert, recruiting can actually be fun. You get to meet a lot of neat people, continually have new experiences, and learn more from every interaction. Enjoy this process, consider it part of your direct sales training and fear will be the last thing on your mind.

 

4. Let Your Creative Juices Flow

 

The more creative you are in your recruiting efforts, the more fruit your efforts will reap. Put your own unique, creative twist on it. For instance, be sure you have a compelling, visual recruiting “commercial” to share at every show you do (like a "why" bag with props that shares what you love about your direct sales business and what it's provided for you).

 

5. Be Persistent and Continue to Follow Up

 

So you've tried several ideas (things you've learned from others and things you've come up with on your own) and have yet to see the rewards to your efforts? That doesn’t mean they don’t work! A few people haven't returned your calls or acted to join your business? That doesn't mean they're not interested! It just might not be the best time for them. Be persistent and keep putting effort into your recruiting strategies and, most importantly, continue to follow up with potential leads. With continuing persistence, the results will happen.

 

6. Make a Plan

 

Finally, great results do not happen by accident. They are the byproduct of a well thought-out, documented, logical plan. Design a daily, weekly, and monthly plan for your business. Work with a coach or your leader to design and follow your plan.

 

So, there are 6 of my best ideas. What about you? What have you done that's worked well for you in this area? I'd love to know what your most successful sponsoring strategies are.

 
Ready for a fresh start in your direct sales business? Grab my "Direct Sales Starter Kit" to kick start your plan. It's yours for free when you subscribe to my mailing list. Already a member? My system won't add you twice, so go ahead and grab the starter kit anyhow. Click here to subscribe to my mailing list.
 


WANT TO USE THIS ARTICLE IN PRINT OR ONLINE?
You may, as long as you do not alter it and include the following information (with active links as appropriate):

Julie Anne Jones is direct sales corporate consultant, coach, and trainer, and the CEO of Julie Anne Jones, Inc. She is known for her authentic and easy-to-use scripting and specializes in specific language and tools for success in direct sales. To learn more about Julie Anne and her products and services, and to read her weekly blog posts, visit her at www.julieannejones.com.

Comments

comments

Maximize Your Time With a “Party Fest” Event

Wouldn't it be great if you could clone yourself? Not only would you get your kids where they needed to go on time and get all your laundry done while you were cooking dinner and cleaning your house, but you would also be able to run your business while you were Super Mom. While I don't have the answer to how to clone yourself (sorry), I may have a way for you to accomplish more in your direct sales business in less time.

 

When I was working my party plan business, I held a multiple host event called “Party Fest” on the 2nd Tuesday of every month and it increased the number of parties I held from ten or twelve a month to as many as eighteen or twenty.

 

During that event I would hold six to eight parties in one night in one big room. It was always one big, awesome party, and often times I got my team involved and I supported them as they held a few parties of their own at my event. Plus, we always recruited like crazy.

 

"Party Fest" is a multiple-host event during which you hold several parties at a time in one large space. You can turn this into an easy opportunity event by adding a short presentation and testimonials from your team members at the end of the evening. This is something you can do as a one-time event, or monthly to increase your productivity (imagine holding six shows in one night!).

 

Offering Party Fest at your regular parties as an option for someone who doesn’t have a big house or doesn’t want to go to all the trouble of “putting on” a party themselves is a great idea. If your home is big enough, you can use it. Otherwise, check out options like meeting rooms in restaurants or community centers.

 

Here are some great ideas for creating a fun, lucrative event:

  1. Design a fun, themed invitation for your event
  2. Decide how many parties you can accommodate on that one night in your space
  3. Depending on how much room you have, consider inviting select members of your team to host a few parties of their own during your event. This will get them involved and create built in support for you on the night of your event.
  4. Ask each host to give you $10.00 to cover her portion of the event (and then pool all of the money to buy food, beverages, etc).
  5. Be sure you still coach your hosts and get a guest list and postage from each host. Also, encourage them to call all their guests the night before the event to remind them to attend.
  6. Each host gets a table or area for her guests. You might even consider having a contest to see who decorates her table the best based on your theme.
  7. Raffle off some products to help cover the cost of the room or other expenses. I offered tickets at $1.00 each, or 10 tickets for $5.00. Almost everyone purchased $5.00 worth of tickets.
  8. Do your presentation, complete with your story, booking commercial, opportunity commercial, and shopping time.
  9. Teach your hosts how to help their guests with their orders. There won’t be enough of you to go around at the end of the evening, so you’ll need them to support you.
  10. Include your team members, offering them two to three "party" tables of their own. They can provide manpower for your event by supporting you at the registration table, greeting, and refreshment table.

 

Most importantly, be sure everyone has fun and have them spread the word about your event (especially if you’re doing it once a month). Have any ideas for your own Party Fest?

 

Ready for a fresh start in your direct sales business? Grab my "Direct Sales Starter Kit" to kick start your plan. It's yours for free when you subscribe to my mailing list. Already a member? My system won't add you twice, so go ahead and grab the starter kit anyhow. Click here to subscribe to my mailing list.



WANT TO USE THIS ARTICLE IN PRINT OR ONLINE? You may, as long as you do not alter it and include the following information (with active links as appropriate):

Julie Anne Jones is direct sales corporate consultant, coach, and trainer, and the CEO of Julie Anne Jones, Inc. She is known for her authentic and easy-to-use scripting and specializes in specific language and tools for success in direct sales. To learn more about Julie Anne and her products and services, and to read her weekly blog posts, visit her at www.julieannejones.com.

Comments

comments